Even as a teenager, Joey took his role seriously. He had his own desk and billboard, completed the dealership’s sales training, and focused on educating customers instead of pressuring them.

Joey explained that his approach was simple: teach customers about the vehicle, review its features, let them experience it on a test drive, and then help them understand their purchase options.

His father, Joe Caggiano, recognized early that Joey’s comfort with technology and social media brought something new to the dealership. Joey built websites, connected with customers online, and learned the business from the ground up—starting with minibikes before moving into automobiles.

What began as the story of a remarkably driven teenager has grown into years of hands-on automotive experience and a commitment to treating every customer with care and respect.